One of the key offerings we have at Hollis Internet Marketing is search engine optimization (SEO). An SEO strategy works to get you listed on Google in high positions for the keywords you want to rank for. For example, if you are a barbershop in Hartford, you want your website to be visible when a potential customer searches “Hartford barbershop”.
We approach SEO with a simple 3-step process:
1) We look at your website and find technical improvements. If a website is too slow, Google doesn’t want to show it to users of their platform. Additionally, if a website isn’t accessible to everyone (meaning you could have broken images and links), Google avoids showing it in search results.
2) We re-write all of your content to be more informative and consistent with what people are looking for. This process involves researching the keywords related to your business, collecting information about your top competitors and then creating content that gets you ranked.
3) The next step we take is promoting your website. This happens through creating links pointing back to your site on popular websites related to yours. The process takes a bit of time and is competitive, but it gets you in front of customers searching for businesses like yours.
If this all sounds good to you, we would love to schedule a free 30-minute consultation to get a better understanding of your business and goals.